Web Design London || F I R M || Case Study #3

London web design, web site designer London, web site design London, web site design for businesses in London, marketing and corporate branding company, London grapic design company, web designer London, print and marketing company, web site design London, web designer London, web site designer London, corporate design and branding company, web design London Firm produces effective web sites using web site designers based in London. Web design london, web site design london, london web design, marketing company london, graphic design london, london based web designer, hosting company london, web site design uk, web design london London Web Site Design | web design london | london web site design uk | web site designer in London | Web Site Design Agency London | Web Site Design Company London | Search Engine Optimisation and London Based Web Designer | Free London Web Design Consultation | London Based Web Designer Firm Design is a professional web design and marketing practice servicing clients based mainly in the london area. We provide a quality service at competitive prices ensuring that your end product meets your requirements exactly. Our procedures have been tried and tested to ensure that projects are run to time and to budget which result in a guaranteed effective result. Because we provide a bespoke service we can tailor make a solution to fit your business. We have a slightly different approach to your project, in that we want your website to work. Whether that means creating a solution that is targeted to appeal directly to your customers or by implementing elements of search engine optimisation to allow your web site to be listed high on search engines such as Google. We provide many additional services that go hand in hand with e-marketing. We can create a complete company brand and range of tangibles to support your brand, we can provide consultation and training, we will look at the way you currently make your sales and make suggestions on how you can improve your sales techniques and customer focus. Our customers find that their business is literally turned around using the help we offer, to the extent that they then have to implement some infrastructure consultancy to allow them to cope with the additional work that is brought in. For a complete business marketing solution, contact Firm Design London web design Web design London, London web designer, web site designer London, surrey based web design, marketing consultant London, stationery design London, graphic design and marketing consultation, web designer London, web site design uk, search engine consultant London, London web design Web design london Firm Design is primarily a web design company for small to medium business based in London. We provide a full range of web and marketing services aimed at improving and increasing your business. Web design London, London web design, web solutions London, London based web site designer, London based web designer, graphic design London, marketing consultation London, search engine optimisation advice, London web design,

Client

Positive Earth

URL

http://www.positiveearth.co.uk

Company Location

London

Example of

Business / Marketing consultancy

POSITIVE EARTH

We originally contacted Positive Earth to discuss their web site design - after meeting at their London office we decided that the budget would be more constructively spent looking at their core marketing activities and brand.

Positive Earth is an extremely quality-conscious bespoke landscape gardening company, focussing primarily on a London based clientele. Using only the best materials, and with great attention to detail, they transform gardens into wonderful natural experiences.

They have been very careful to not compromise their quality ethic - not aiming to be the cheapest in the industry, but still offering a very high standard of horticulture for a very reasonable price.

CHALLENGE

Morale was flagging because it appeared that customers were "not interested in a quality product". Upon closer inspection it appeared that the ideal market for Positive Earth's services was not being targeted effectively enough. The company brand, web design, and sales activities were unwittingly geared towards customers that were not particularly concerned about quality.

SOLUTION

Marketing consultancy was supplied, to assist in the shifting of focus from an inappropriate market to the ideal market
The long-term aims of the company and were addressed
A range of methods to approach the desired market within available budget were discussed
Pointers on sales approach were discussed and agreed upon
An action plan was formulated

CLIENT COMMENTS

"The day that Firm made an introductory call to us marked a turning point in the evolution and wellbeing of Positive Earth. We knew that the company was not running as successfully and efficiently as it could and our morale was at an all time low. Having considered ourselves to be self sufficient in all aspects of running the business we had not explored the value of outside input and were not sure how it could help.

We asked a Firm Consultant to come and run a brainstorming session for the key staff, which turned out to be an extraordinarily enlightening and energizing consultancy session. With renewed enthusiasm we acted upon the conclusions of our consultancy, and our business has benefited dramatically.

We have made changes to our customer care charter, our customer added value index and our sales approach. Less tangible but equally important were the insights we gained about the rather insular and non-competitive psychology held at management level.

Over the last few months the company has benefited so much from the changes that we have agreed our next session will need to be about managing expansion. Thanks Firm."


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